Jonathan Dawson

Jon is our global Director, he spends a lot of his time […]

Jon Dawson, CEO of Digital Ninjas

Jon is our global Director, he spends a lot of his time wrestling crocs, chasing kangaroos and dodging deadly spiders. When he’s not fabricating this kind of nonsense he dedicates his time to helping clients grow their digital results.

With over 15 years of experience in digital marketing, he started his career working in business-to-business marketing and has spent the last 10 years working in consumer-focused businesses ranging from the highly competitive financial services sector to major online retailers and not-for-profits.  

Jon’s experience stretches across strategic business planning through to detailed execution and analysis of marketing campaigns that deliver real bang-for-buck.  Jon has managed the launch of exciting new products and worked on international projects across multiple brands.

Jon built his marketing career focusing on how to use web analytics and customer insights to deliver measurable results for businesses.  Whilst ensuring that every dollar invested in marketing activity is complemented by a robust optimisation plan to ensure maximum returns.