digital fundraising
Expert insights on digital fundraising strategies to help charities increase donations, engagement and long-term impact.
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Why Your Charity Should Consider TikTok Paid Ads
When many people think of TikTok, they think of teenagers dancing around & videos with high-pitched voiceovers. Although there is some truth to this, TikTok is not a channel that advertisers should ignore.
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Performance Marketing: What Does It Mean?
Recently I’ve been having quite a few conversations with our clients about performance marketing and how it is different from some of the content marketing campaigns that we’ve been involved in.
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Native Advertising – Everything You Need To Know
Looking for answers on native ads, then you’re in the right place. Here we unpack what it is, why it’s important along with some juicy examples.
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Why A Discovery Campaign Could Be Right For Your Business
Although you may not have heard of a Google Discovery campaign before, you’ve probably seen a Discovery ad, especially given that Discovery campaigns have the potential to reach up to 3 billion people.
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