digital fundraising
Expert insights on digital fundraising strategies to help charities increase donations, engagement and long-term impact.
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What we learned running peer-to-peer fundraising campaigns in the last 12 months
Peer-to-peer fundraising is one of the more complex things you can ask paid digital advertising to do. Unlike a direct donation campaign where the ask is simple and the conversion is one step, P2P asks you to recruit someone convince them to take on a personal fundraising challenge, and then trust that they’ll actually follow through.
Read moreMaximising Your Tax Appeal
The End of Financial Year (EOFY) remains the single strongest month for Australian non-profits, typically generating 22% of total annual revenue. However, with 62% of donors citing the “cost of living” as a primary barrier to giving, charities must provide a stronger value proposition than ever before.
Read moreYear-End Giving Campaign Checklist: 10 Digital Strategies to Boost Donations | Digital Ninjas
Outside of the end of the financial year, the last 3 months of the calendar year can be the busiest time of year for nonprofits. To make sure your online campaigns finish strong, it’s crucial to have all your digital ducks in a row.
Read moreDigital Fundraising Dashboard Dilemmas
Digital fundraisers are facing increasing pressure, with data flying in from every angle. Here we explore 3 of the big challenges in analysing digital campaign performance across channels.
Read moreMaximise Donation Form Conversion Rates to One-off and Monthly Donors
Is your donation form a fundraising frustration or a donor’s dream? Find out how you can supercharge your conversion rates and help your cause raise more funds.
Read moreWhat Should I Feature On My Home Page?
Ever been stuck in a seemingly never-ending conversation about what should be featured on your website homepage? Then read on…
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